Digital Brand Manager

Pay: 50,000.00 - 60,000.00 per month

Job description:

Requirements:

• Bachelors or Master’s degree in Marketing, Communication, or a related field.
• Minimum 3–5 years of experience in digital marketing/brand management, preferably in the education or school sector.

Key Responsibilities:

• Lead and coordinate with the in-house digital team (Graphic Designer, Social Media Manager, Digital Media Executive).
• Expanding our digital presence and are looking for a Digital Brand Manager who understands school branding and can take charge of both online and offline brand initiatives.
• Act as a bridge between the internal team and our external marketing agency.
• Create and implement strategies to enhance brand voice, visibility, and engagement across all social media platforms.
• Plan, organize, and promote major school events, ensuring alignment with brand identity.
• Manage offline brand promotion of school events and integrate them with online campaigns for maximum impact.
• Ensure all communication and content reflect a consistent brand tone and message.
• Monitor performance metrics and suggest data-driven improvements.
• Strong command of English (spoken and written).
• Creative mindset with hands-on knowledge of branding, event promotion, and digital media.
• Exposure to reputed institutions or brands (e.g., Kapsons, London School of Business, or similar) will be an added advantage.