Demand Gen Marketing Manager EMEA

Veremark is a global background-screening and compliance technology company helping businesses hire with confidence across multiple markets. Our platform supports regulated, high-trust hiring for fast-growing organisations worldwide. We're a high growth scale-up with strong inbound demand and a clear growth mandate.

Role Overview

We are hiring a Demand Generation Marketing Manager to drive targeted pipeline and demo requests across EMEA.

This role is responsible for planning, executing and optimising integrated demand generation campaigns that support our EMEA sales teams with a strong focus on events, webinars and lead nurture. You will work closely with Sales, Revenue Operations and the wider Marketing team to deliver high-quality leads, support account engagement, and convert interest into sales-ready opportunities.

This is a hands-on execution role. You will be running campaigns end-to-end, managing timelines and channels, and continuously improving performance based on data and sales feedback.

Key Responsibilities

• Plan and execute targeted demand generation campaigns across EMEA, aligned to priority segments, regions and sales goals.
• Run webinars and in-person events end-to-end, including planning, promotion, execution, follow-up and performance analysis.
• Build and optimise lead nurture journeys to convert interest into demo requests and sales-ready leads.
• Work closely with EMEA sales teams to support pipeline creation, align on campaign priorities, and improve lead quality and conversion.

• Own campaign execution across key channels including email, paid media, and marketing automation.
• Track and report on demand generation performance, including demo requests, lead quality and conversion, using insights to continuously improve results.
• Support account-based and highly targeted campaigns in partnership with Sales and Revenue Operations.

Qualifications

• 5+ years of experience in B2B demand generation or growth marketing, ideally in a SaaS or scale-up environment.
• Proven experience running webinars, events and integrated campaigns that drive leads and demo requests.
• Strong experience building and optimising lead nurture journeys using marketing automation tools.
• Comfortable working closely with sales teams and being accountable for lead quality and pipeline contribution.
• Highly organised, execution-focused and data-driven, with the ability to manage multiple campaigns in parallel.
• Experience working across EMEA markets is strongly preferred.
• Experience in HR tech, compliance, RegTech or complex B2B buying journeys is a plus.

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Additional Information

We are an all-remote organisation with 200 people distributed globally. We value Trust, Integrity, Data and Experience in everything we do from how we collaborate to how we build our products.

Veremark operates in high-trust, regulated markets and partners with leading platforms across the People & Talent ecosystem. We are growing rapidly and have been recognised in Deloitte's Fast 50 / Fast 500 and FT1000.

Why Join Veremark

• Play a key role in driving demand and pipeline across EMEA at a high-growth global company.
• Work closely with sales in a highly aligned, execution-focused GTM team.
• Own campaigns end-to-end and see direct impact on demo requests and revenue.
• Join a collaborative, remote-first team with clear opportunities for growth.
• Competitive compensation and a dynamic scale-up environment.