Volody.com - Lead Generation Manager

Description:

Volody is a leading provider of AI-powered Contract Lifecycle Management (CLM) solutions, helping businesses streamline contract processes, improve compliance, and enhance operational efficiency. Our cutting-edge platform is transforming the way legal and procurement teams manage contracts with automation and artificial intelligence.
Role Overview:

We are looking for a Marketing Manager to lead all digital marketing initiatives at Volody. In this role, you will be responsible for driving lead generation for our sales team and improving the SEO performance of our website. You will oversee the end-to-end marketing process, ensuring our brand presence and digital strategy align with business goals.
Key Responsibilities:
Lead Generation & Demand Generation:

- Develop and execute digital marketing campaigns to generate qualified leads for the sales team.

- Optimize landing pages, email marketing, and paid media campaigns

- Track, analyze, and optimize campaign performance using marketing analytics tools.
SEO & Website Optimization:

- Improve the SEO performance of our website to increase organic traffic and search rankings.

- Conduct keyword research, optimize content, and implement best SEO practices.

- Collaborate with content teams to create high-quality, search-friendly content.
Marketing Strategy & Execution:

- Develop and manage the overall digital marketing strategy, aligning with business objectives.

- Oversee social media, email marketing, and content marketing initiatives.

- Monitor key marketing metrics and provide insights for continuous improvement.
Industry Trends & Marketing Technology:

- Stay updated on the latest marketing technology, industry trends, and best practices.

- Implement new tools and techniques to enhance marketing performance.
Qualifications & Requirements:
Experience: 3-5+ years in a marketing role at a software company.
Expertise: Proven track record in lead generation, SEO, and digital marketing.
Technical Skills: Hands-on experience with

Google Analytics, SEMrush, HubSpot, CRM, PPC, and marketing automation tools.
Self-Starter Mentality: Ability to work independently, take ownership, and drive projects forward without constant oversight.
Hardworking & Proactive: Someone who thrives in a fast-paced environment and is eager to implement innovative marketing strategies.
Strategic Thinker: Ability to develop data-driven marketing strategies that drive revenue growth.
Adaptability: Passion for staying up-to-date with the latest advancements in marketing tech and AI trends.
Why Join Volody?:
Work with a cutting-edge AI-driven CLM company revolutionizing contract management.
Make a direct impact by owning and driving digital marketing initiatives.
- Collaborative and fast-paced work environment with growth opportunities.