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Job Description
Position Research Analyst | Location : Noida
Roles and Responsibilities -
- Contact Mapping and Audience acquisition
- Develop and maintain segmented audience lists based on specific criteria, ensuring alignment with campaign goals.
- Enhance the response rate of telephonic campaigns by implementing effective communication strategies.
- Reaching out to C Level and top IT professionals to invite them for Events and Webinars
- Outreach to Targeted segments through Tele-calling, Email, SMS and WhatsApp.
- Updating the information in CRM / Excel
- Establish a feedback loop with the marketing team to continuously refine audience generation strategies based on campaign performance.
Required Skill
- Excellent communication skills, to be able to talk to a CXO
- Proficiency using the web, private, and public database as a resource for finding information.
- Knowledge about search tools like Hoovers, LinkedIn Sales Navigator, Google search using key words.
- The capacity to work well on your own or in a team
- Ensure accurate and updated reporting in Excel or CRM
Qualification
- Any Graduate
- Preferred /MBA/BBA
Experience
- Minimum of 1 year experience in Event Audience Acquisition
Skills
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