Business Development Executive

Position Overview

We are looking for a highly driven and ambitious Business Development Executive to join our fast-paced MarTech team. The ideal candidate will be responsible for identifying new business opportunities, building strong client relationships, and supporting revenue growth. This role is ideal for someone with a minimum of one year of experience in business development or inside sales, preferably in the digital, tech, or MarTech ecosystem.

Key Responsibilities

• Market Research & Analysis

Conduct market research to identify industry trends, opportunities, and potential growth areas in the MarTech domain.

Track competitor activities and analyze their positioning to support strategic decisions.

• Lead Identification & Prospecting

Identify, qualify, and target potential clients including brands, agencies, and enterprise businesses.

Understand client pain points and align WeAddos offerings with their needs.

• Client Relationship Building

Build and maintain strong relationships with decision-makers and stakeholders.

Coordinate with internal teams to prepare customized pitches, proposals, and presentations.

• Sales Execution

  Implement effective outreach and sales strategies to achieve monthly and quarterly targets.

• Deliver compelling proposals highlighting our MarTech solutions and value proposition.
• Support negotiation and closure of deals ensuring a smooth handover to the delivery team.

• Partnership Development (Support Role)

Assist in identifying potential technology or agency partners to enhance business reach.

Coordinate on co-marketing or joint value propositions as required.

• Market Expansion Support

Explore new industries and segments to broaden the companys client base.

Assist in expansion initiatives for new geographies or clusters.

• Client Feedback & Insights

Gather client feedback to support internal improvements in offerings and delivery.

Share insights with marketing, product, and leadership teams for decision-making.

• Reporting & CRM Management

Maintain accurate lead and activity records in CRM tools.

Share weekly reports, pipeline updates, challenges, and recommendations with the BD Lead/Director.

Qualifications & Skills

• Bachelors degree in Business, Marketing, Communications, or related field.
• Minimum 1 year of experience in Business Development, inside sales, or client acquisition (MarTech/digital domain preferred).
• Strong understanding or interest in MarTech, digital transformation, and marketing automation solutions.
• Excellent communication, presentation, and negotiation skills.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Proficiency in CRM tools, lead management, and sales reporting.
• Strong analytical and strategic thinking skills.
• Willingness to travel for client meetings/events as needed.

Who We Are

We do CX transformation that drives demand and engagement using AI & Analytics

Were WeAddo, and were in the business of revolutionizing the way companies interact with their customers. Think of us as the bridge between what businesses need and what customers expect. With a suite of MarTech services thats all about acceleration and engagement, were the team that makes sure your digital presence doesnt just exist it dominates.

What We Do

We take your customer experience and brand to the next level. Our integrated MarTech offerings are your toolkit for CX transformation, driving the kind of demand and engagement that turns heads and opens wallets. With AI and Analytics in our toolbox, were not just engineers were pioneers of the customer journey.

Why We Do It

Its simple: we believe in the power of connection. Every strategy we develop and every tool we implement is aimed at strengthening the bond between your brand and your customers. Its not just about the bottom line; its about building a community around your business.

How We Do It

Our approach is hands-on and heads-in. Were on a mission to master your market with customer-first experiences. Need an on-demand MarTech expert Were on it. Looking for a comprehensive audit and solution integration Consider it done. Were all about delivering actionable insights that not only keep your sales and marketing agile but also ensure your brand and customer base are continuously growing.

What Sets Us Apart

We dont just follow the digital trends we set them. With a unified customer data platform, AI-based predictive analytics, and comprehensive customer journey mapping, were redefining how businesses understand and interact with their customers.

Our Supporting Services

Our services are like a Swiss Army knife for your MarTech needs:

• Tailored Demand Generation blueprints for engagement that sticks.
• Instant access to expertise that keeps you ahead in the CX game.
• Audits and integrations that streamline every interaction.
• Sales and marketing strategies that pivot with precision.
• Learning algorithms that arent just smart; theyre intuitive.

To empower businesses to harness the full potential of their MarTech investments, ensuring a customer experience thats not just satisfactory but legendary.

Our Vision

Were looking at a future where every customer interaction is an opportunity for growth. A future where businesses can not only predict what their customers will do next but also be there waiting with the perfect response. Thats the world WeAddo is building one click, one campaign, one satisfied customer at a time.

Were WeAddo, where every clients success story is our own. Lets make digital marketing do more than just talk; lets make it perform.