Brand Analyst

Department Icon Digital Marketing/Marketing
Posted: 1 month ago
3-5 years
Abu Dhabi, United Arab Emirates
Digital Marketing/Marketing
work from office
Full Time
Closes 28 Nov 2026

Posted: 1 month ago
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Job Description

  • We're Hiring: Brand Analyst
  • Location: United Arab Emirates (Remote)
  • Employment Type: Part-Time
  • Experience Level: Mid-Level to Senior
  • Work Arrangement: Fully Remote
About Us

We are a globally focused organization committed to building strong, trusted, and data-driven brands in competitive markets. Our teams combine market intelligence, customer insights, creative thinking, and analytical expertise to support sustainable business growth. We value integrity, collaboration, accountability, innovation, and continuous improvement.

The Role

We are seeking an analytical and commercially minded Brand Analyst to support brand strategy, market research, consumer insights, and performance analysis. This role will transform market and customer data into actionable insights that help guide brand positioning, marketing initiatives, customer engagement, and long-term growth.

The ideal candidate combines strong analytical skills with an understanding of customer behavior, competitive dynamics, and broader commercial objectives.

Key Responsibilities
  • Analyze brand performance, market trends, customer behavior, and competitive activity.
  • Monitor key brand metrics and identify trends, opportunities, and potential risks.
  • Conduct market, competitor, and consumer research across relevant segments.
  • Translate complex data into clear and actionable business insights.
  • Support brand positioning, strategy, messaging, and market development initiatives.
  • Evaluate marketing campaigns and analyze their impact on awareness, engagement, and performance.
  • Track customer feedback, sentiment, preferences, and emerging market trends.
  • Prepare regular reports, dashboards, presentations, and management summaries.
  • Develop customer segmentation and profiling analysis to support marketing decisions.
  • Monitor competitor positioning, pricing, promotions, products, and communication strategies.
  • Collaborate with marketing, sales, product, commercial, and leadership teams.
  • Support new product launches, brand initiatives, and market expansion projects.
  • Maintain accurate research data, reporting processes, and analytical documentation.
  • Identify areas for improving brand performance and customer engagement.
  • Provide evidence-based recommendations to support strategic decision-making.
Requirements
  • 3+ years of professional experience in brand analysis, marketing analytics, market research, business analysis, or a related field.
  • Bachelor's degree or equivalent qualification preferred.
  • Strong analytical, numerical, and problem-solving skills.
  • Experience working with customer data, market research, brand metrics, and competitive intelligence.
  • Proficiency with Excel, dashboards, reporting tools, or data-analysis platforms.
  • Strong understanding of marketing, customer behavior, and brand strategy.
  • Excellent communication and presentation skills.
  • Strong attention to detail with the ability to identify meaningful trends and insights.
  • Ability to manage multiple projects independently in a fully remote environment.
  • Excellent English communication skills.
  • Professional certifications are not required unless specifically requested.
What We Offer
  • Fully remote, part-time opportunity within an international organization.
  • Flexible working arrangements designed to support productivity and work-life balance.
  • Exposure to strategic brand, marketing, customer, and commercial initiatives.
  • Opportunity to work with international and cross-functional teams.
  • Access to modern analytical tools, digital resources, and professional development.
  • A collaborative culture that values data-driven thinking, creativity, initiative, and continuous improvement.
  • Skills

    Marketing CampaignsMarketing

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