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Job Description
About the Role
We are looking for a Content Marketing Specialist to own the end-to-end content lifecycle for Worktual's AI-native enterprise platform. You will create compelling content that educates buyers, supports sales, improves search visibility, and positions Worktual as a thought leader across the UK, US, India, and UAE markets.
Key Responsibilities
- Develop and execute the monthly content calendar.
- Write high-quality blogs, website copy, landing pages, eBooks, white papers, case studies, customer stories and solution briefs.
- Create sales enablement content including brochures, presentations, one-pagers, email campaigns and battle cards.
- Repurpose long-form content into LinkedIn, X, Facebook and email content.
- Work closely with Product Marketing, SEO and Design teams.
- Optimise content for search while maintaining quality and readability.
- Conduct competitor and industry research.
- Use AI writing tools responsibly to accelerate content creation while maintaining originality and accuracy.
- Measure content performance and recommend improvements.
Required Skills
- Experience / knowledge in B2B SaaS or enterprise technology content marketing.
- Exceptional English writing and editing skills.
- Experience writing for technical and business audiences.
- Understanding of SEO fundamentals and keyword research.
- Familiarity with AI, CRM, Contact Centre, Customer Experience or enterprise software is preferred.
- Experience using tools such as ChatGPT, Claude, Grammarly, Google Analytics, or similar.
Company Website:
Worktual Innovations(https://worktual.in/
Skills
ContentSEO WritingSEOContent WritingWritingKeyword ResearchMarketingProduct MarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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