Content Manager

What does a Content Manager do at WPP Production?

The Content Management organization at WPP Production is responsible for publishing creative assets, experiences, and critical digital content to our client websites and other platforms across the globe. The Content Manager role reports to a Senior Content Manager and works closely with both the Content Management organization and external teams to ensure all client interactive deliverables are completed accurately and on time. This includes ownership of the content management and publishing operations in support of our clients product launches and other digital marketing programs, including setting up and managing page structure and content in a CMS (content management system).

Core responsibilities of a Content Manager include day-to-day content management tasks, cross-functional collaboration across the Marcom organization, leading projects or initiatives from the content management perspective, and maintaining full knowledge of an ever-changing set of tools and processes.

Key responsibilities:

• Own day-to-day content management operations and tasks in support of product launches, other marketing initiatives, and regular page maintenance
• Ensure the quality of deliverables to client
• Collaborate cross-functionally and proactively with internal and external teams, with high attention to communication standards
• Work with developer teams to plan page structures and agree upon project approaches
• Lead small projects with the support of the team
• Actively balance the work of multiple projects, assignments, and launches in a fast-paced, ever-evolving work environment
• Work within the content management org to contribute to documentation and training
• Maintain complete understanding of the complexities of CMS and other internal tools
• Troubleshoot system issues as a part of the first line of defense
• Contribute to the evolution of internal platforms and processes by providing feedback on toolsets, UI, best practices, and workflow optimization

Requirements:

• Minimum of 3 - 5 years experience working on web production teams
• Experience with localization and managing content for a global audience, using a CMS
• Deep knowledge of how content management and other related system processes work
• Experience working with a git client application (Tower, SourceTree, etc.) a plus
• Knowledge of HTML, XML, JSON, and enterprise CMS
• Record of troubleshooting and diagnosing CMS issues, and communicating those issues to both technical and non-technical personnel
• Demonstrated success in business process improvement and re-engineering
• Proven ability to manage ambiguity effectively
• Experience creating/managing internal tools a plus
• Excellent communication skills, and a demonstrated ability to work with others in an unpredictable environment
• Flexible personality to deal with rapidly-changing, time-constrained launch schedules
• High degree of ownership and accountability
• Ability to balance multiple project or assignments
• Highly detail-oriented, organized, and patient.