Senior Officer/Assistant Manager-E Commerce

Job Responsibilities

• · Drive growth and expansion of WWF-Indias online Conservation Products business.
• · Manage all existing eCommerce channels for Conservation Products, including the WWF-India online store, Amazon etc.
• · Manage online backend operations and product catalogue.
• · Monitor and optimize product portfolio performance across pricing, margins, inventory and sales.

· eCommerce & Website Management

• Manage and optimize the organizations eCommerce platform and online store and Amazon
• Oversee product listings, pricing, inventory coordination, promotions, and order workflows.
• Ensure timely stock updates and order management across channels.
• Ensure website content related to products, campaigns, and sales initiatives is accurate, engaging, and updated regularly.
• Coordinate with web developers/design teams for website improvements, landing pages, and user experience optimization.
• Monitor website performance, traffic, conversions, and sales analytics.

• Develop and execute digital marketing (DM) campaigns (with assistance from the DM team) to increase online sales and visibility of conservation products.
• Plan and implement promotional campaigns around wildlife awareness days, seasonal campaigns and special events.
• Manage the social media handle and generate promotional content – including designing posts and related collateral for branding and selling online
• Drive customer acquisition and retention through email marketing, social media, SEO, SEM, and paid digital campaigns.

Senior Officer/Assistant Manager eCommerce - Conservation Products

• Collaborate with the communications team to create compelling storytelling-led campaigns aligned with the organizations mission.

• Develop engaging product descriptions, campaign copy and promotional content.
• Ensure brand consistency across all digital sales and communication channels.
• Support visual merchandising and campaign presentation across website and social media platforms.

• Track KPIs related to online sales, campaign performance, customer engagement, and website traffic.
• Generate regular performance reports and insights for internal stakeholders.

• Explore partnerships and collaborations that can enhance product visibility and revenue generation.
• Manage onboarding and operations across new eCommerce platforms and marketplaces.
  Requirements
• Graduate in any discipline. A degree in marketing will be helpful.
• · Minimum 3 years of experience in eCommerce operations, online sales, or managing digital retail platforms.
• · Strong understanding of major eCommerce marketplaces and their backend systems, including Amazon and similar platforms.
• · Experience in managing online product catalogue, inventory, pricing and digital sales campaigns.