Executive - Social Media Marketing

Department Icon Digital Marketing/Marketing
Posted: 5 months ago
2-4 years
Mumbai, Maharashtra
Digital Marketing/Marketing
work from office
Full Time

Posted: 5 months ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

We are seeking a dynamic and creative Social Media Executive with 2+ years of experience in a digital marketing or advertising agency. The ideal candidate should have hands-on expertise in managing social media channels, driving organic growth, boosting engagement, and executing impactful social media campaigns.

This role requires excellent communication skills, a strong understanding of audience behavior, and experience working with influencers to build brand awareness.

Key Responsibilities

  • Oversee and manage day-to-day activities across social media platforms such as Instagram, Facebook, LinkedIn, and YouTube
  • Interact with the audience through comments, messages, and community engagement initiatives
  • Develop and implement strategies to increase followers, reach, and engagement organically
  • Track, measure, and analyze social media performance using insights and analytics tools
  • Plan and maintain monthly content calendars aligned with brand goals
  • Collaborate with design and content teams to create engaging posts, reels, and campaigns
  • Identify relevant influencers and manage end-to-end collaboration processes
  • Handle influencer outreach, communication, and partnership execution
  • Stay informed about the latest social media trends, tools, and algorithm updates
  • Prepare performance reports and recommend optimization strategies
Requirements
  • At least 2 years of experience in a digital marketing or advertising agency
  • Strong understanding of major social media platforms (Instagram, Facebook, LinkedIn, YouTube)
  • Proven experience in community management and audience engagement
  • Familiarity with social media analytics and reporting tools
  • Knowledge of influencer marketing and campaign execution
  • Creative mindset with awareness of current trends
  • Strong communication and coordination abilities
  • Basic knowledge of paid advertising is a plus

Preferred Profile

  • Self-motivated, creative, and detail-focused
  • Ability to manage multiple brand accounts efficiently
Benefits
  • Attractive salary package
  • Performance-based incentives
  • Opportunities for learning and career growth

Skills

AdvertisingDigital MarketingInfluencer MarketingMediaOptimizationPaid AdvertisingMarketingSocial Media PlatformsSocial Media Marketing

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About Company

AxureOne is a software company that provides tools and services for prototyping and UX design. Their flagship product, Axure RP, is a popular platform for creating interactive wireframes and prototypes for websites and applications.

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