Marketing Manager - JG

Role Overview

We are seeking a young, dynamic, and hands‑on Marketing Manager to lead brand building and campaign efforts. This role is ideal for a self‑starter who thrives on fresh, out‑of‑the‑box ideas, can drive high‑impact campaigns on lean budgets, and is equally comfortable managing retail sales growth and online presence.

Key Responsibilities

• Brand Building: Strengthen brand identity across retail, digital, and outdoor channels.
• Campaigns & Advertising: Conceptualize, plan, and execute campaigns that boost footfall, engagement, and recall.
• Low-Cost Initiatives: Design creative, cost‑efficient activations (social, partnerships, influencer collaborations) with strong ROI.
• Retail Sales Growth: Drive marketing initiatives that translate into footfall and sales across stores.
• Digital Presence: Own social media, e‑commerce marketing, and online brand consistency.
• Campaign ROI: Track, report, and optimize campaign performance.
• Cross-functional Coordination: Collaborate with sales, retail, and design teams for aligned launches.
• Market Watch: Monitor competitor activity, fashion trends, and consumer preferences.

• 2–6 years of experience in marketing, brand management, or related fields (fashion/retail/apparel preferred).
• Proven ability to deliver impactful campaigns on limited budgets.
• Strong grasp of social media, digital marketing, and e‑commerce platforms.
• Comfortable with data analysis (campaign metrics, ROI, sales impact).
• Excellent communication, coordination, and project management skills.
• Energetic, proactive, and entrepreneurial approach to problem‑solving.

Graduate/Postgraduate in Marketing, Mass Communication, Business Administration, or related field.

Skills: marketing activation,brand management,social media,digital marketing,offline marketing,customer engagement,campaigns,marketing campaigns,retail,performance,fashion,marketing,consumer brands,retail sales,global brand management