Sr Manager / Associate Group Head - Digital Media Planning

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 8 months ago
7-11 years
Maharashtra
Work from Office

Posted: 8 months ago
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Applicants: 98+
Job Description
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Job Description

    The position of Associate Group Head/Group Head in Media Planning at Interactive Avenues requires a Senior Level professional with 7-8 years of experience in the field. As the successful candidate, you will be responsible for developing and executing data-driven media plans, ensuring they align with client objectives and meet efficiency goals. You will also oversee and manage the annual planning of media strategy for the account.
    Your role will involve building constructive relationships with key media owners, exploring new forms of communication, and utilizing innovative approaches in media usage. Additionally, you will delegate tasks to Media Planners and Assistant Media Planners, provide guidance on performance marketing, and present plan recommendations to client teams.
    To excel in this position, you must demonstrate a strong understanding of media basics and concepts, have experience with optimization platforms and trafficking platforms, and possess knowledge of Syndicated tools such as GWI and ComScore. Proficiency in Microsoft Office Software (Outlook, Excel, PowerPoint, Word, etc.) is essential.

    Looking to get Placed? Try our Placement Guarantee Plan


    As a part of the Interactive Avenues team, you can expect a workplace culture that values genuine, results-focused, daring, and insightful individuals. We are committed to investing in your career growth, prioritizing your well-being, and fostering a fun and engaging work environment. Join us at Interactive Avenues to unleash your potential and contribute to making advertising more insightful for brands.,

Skills

Microsoft Office Software OutlookUnderstanding Of Optimization Platforms Trafficking PlatformsWordPowerPointWorking Knowledge Of Syndicated Tools GWIUnderstanding Of Media BasicsEtcComScoreTeam PlayerConceptsExcelThinks Strategically

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About Company

Interactive Avenues is anonline digital marketing agency in India. Specializing in SEO, SEM, SMO, PPC, digital media buying, website design and website maintenance. 8,500 marketing communication specialists worldwide and operates in than 127 countries.

Important dates & deadlines?

Application Deadline

21 Oct 25, 10:49 AM IST

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Sr Manager / Associate Group Head - Digital Media Planning

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