Job Description
Level : L3
Location : Chennai
Experience : 5 to 8 Years
Job Role :
We are seeking a dynamic and experienced Assistant Manager - Content to join our marketing team. The role involves the development and execution of our digital content strategy. The individual should be able to independently develop, manage, and optimize digital content across various platforms and distribution to enhance brand awareness and drive engagement. The ideal candidate has prior experience in content marketing, SEO and social media.
Responsibilities :
Develop and execute a comprehensive digital content strategy aligned with business goals.
Create, edit, and manage high-quality content for websites, blogs, social media, email campaigns, and other digital channels.
Optimize content for SEO and user engagement.
Manage and oversee content calendars, ensuring timely publication across platforms.
Collaborate with designers, videographers, and other team members to produce multimedia content (graphics, videos, infographics, etc.).
Ensure all digital content aligns with brand voice, tone, and style guidelines.
Research industry trends and emerging digital marketing strategies to stay ahead of the competition.
Oversee social media strategy and execution, ensuring content is engaging and aligned with audience interests.
Coordinate with external agencies when necessary.
Required skills :
Content Development, Exceptional writing and editing skills
Writing for digital marketing (Landing page, emails, SEO, video scripts, etc.)
Skills
Digital MarketingContent StrategyLanding PageMediaMarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
LatentView helps clients develop and deploy result-oriented analytics solutions that enable them to make smarter decisions using their data, on an ongoing basis.Our solutions help clients improve marketing performance; efficiently trade-off risks against available opportunities, maximize customer value, and increase employee effectiveness.
LatentView combines business domain knowledge in Consumer Lending, Consumer Financial Services, Insurance, Consumer Goods, Retail and Technology industries with expertise in analytics, quantitative modeling, decision management and business research to build practical solutions that deliver long term business value to our clients.
LatentView Analytics Ltd. is one of the world’s largest and fastest-growing digital analytics firms. We help companies drive digital transformation by helping them combine digital and traditional data to gain a competitive advantage. LatentView Analytics provides a 360-degree view of the digital consumer, enabling companies to predict new revenue streams, anticipate product trends and popularity, improve customer retention rates and optimize investment decisions.
We specialize in Predictive Modeling, Marketing Analytics, Big Data Analytics, Advanced Analytics, Web Analytics, Data Science, Data Engineering, Artificial Intelligence, and Machine Learning Applications. We practice transparency and accountability at all levels. Every employee is aware of their responsibility and has access to every leadership level, including the CEO. We encourage our employees to think big and not be limited by current ideas and perspectives. Our long-term vision as a company is to inspire and transform businesses to excel in the digital world by harnessing the power of data and analytics.
Awards and Recognitions
- 3AI ACME Award 2022 for ‘Top Firms to work for in AI and Analytics in 2022’
- Best Blended learning strategy at the L&D Vision & Innovation Awards 2021
- Company recognized 9 consecutive times in Deloitte technology fast 50
- NASSCOM AI Award Winner 2018, AWS: Reinvent Case Study Presentation
- ESOMAR- Winner at 2017 Netherlands Conference
- Forrester: Strong Performer Forrester Wave, Customer Analytics Service Provider, 2019
Important dates & deadlines?
Application Deadline
08 Nov 26, 03:37 PM IST
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